Women’s volleyball has gained significant popularity in both media and among fans across the nation in recent years. With this rise in interest, professional leagues have been established.

For my senior thesis project, I branded my own professional volleyball team called the St. Louis Volleyball Club (STLVC), based in my hometown of St. Louis, Missouri. A key component of my project was the creation of three custom volleyball jerseys. Besides the jerseys, I also designed hoodies, shirts, mugs, and stickers, and conducted a photoshoot featuring the jerseys, hoodies, and shirts.

As part of this project, I needed to bring it to life in our art gallery. To enhance the experience, I decided to create a gift shop to complement the jerseys and merchandise I designed. I named the gift shop the Lou Pro Shop, inspired by "Lou," a nickname for the city of St. Louis.